N Power Ideal Home Show
npower's objectives were to promote services & generate leads; so Distinct Solutions created & designed an unusual exhibition stand featuring a promotional campaign based on moving house and taking npower with you.
The stand design included house frontages, a 'win a Smart car' competition & screens showing footage of the current TV ads. To increase visibility & visitor footfall, Distinct Solutions erected two inflatable 'Orbs' (from npower's TV adverts) on the roofs of the houses. This stand contributed to the sales team smashing all lead generation targets.
"Distinct Solutions created a most effective stand which demonstrated innovation, impact & had an extremely positive effect on our sales and branding at the event. The idea was a unique concept, which was impressive from pre-planning to on site delivery."
Liz Griffiths, Senior Marketing Executive, npower.
